Q+A with Meritage Homes on Developing Curated Design Collections for Customers

Courtesy Meritage Homes

As many home builders know, design fatigue and choice paralysis are real phenomena that some buyers experience during the new-home design process. When overwhelmed with a copious amount of product options, buyers often become stressed, delay decision-making, and overall could be displeased with the process and their new home.

To take the stress out of selecting interior design finishes for new-home customers, Meritage Homes launched its Design Collections, or a designer-curated lineup of interior packages that includes coordinated flooring, cabinets, countertops, and more.

BUILDER spoke with Tracy Tannenbaum, chief marketing officer at Meritage Homes, to hear more about the research behind choice paralysis, how the company developed its curated collections, and what’s included in the streamlined packages.

BUILDER: Why do customers desire a simple and transparent design process?

Tannenbaum: From a research study we conducted through Wakefield of buyers across a variety of new-home builders coast to

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HGTV’s Jasmine Roth Demystifies Home Renovation Process With Vibrant Debut Book ‘House Story’ (Review)

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After attracting more than 16 million viewers last year with her series Help! I Wrecked My House on HGTV, designer and builder Jasmine Roth has proven to be a real network star thanks to her fresh and creative styles. From helping transform cookie-cutter houses into custom dream homes to rescuing overzealous homeowners from disastrous DIYs, the California-native has brought her bright, daring flair to every renovation and design for clever, unique solutions. But as she shares her home expertise across TV shows for the network, the designer is ready for her most personal volume, simplifying the home renovation process with fresh tips care of her debut book, House Story: Insider Secrets to the Perfect Home Renovation.

Offering a

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‘Home Town’ Fans Go Wild After Erin Napier Shares a Behind-the-Scenes Photo from Season 6

Photo credit: Manny Carabel - Getty Images

Photo credit: Manny Carabel – Getty Images

  • Home Town Season 6 is officially underway.

  • Erin Napier shared a snapshot from the first day of filming and fans can hardly contain their excitement.

HGTV viewers have come to know and love Erin and Ben Napier over the years, so when Erin took to Instagram to announce the first day of filming for Home Town season six, fans were nothing short of thrilled.

“#hgtvhometown day one of season SIX,” Erin captioned a photo of herself and Ben smiling behind the clapperboard. “Thank you so much for watching so we get to keep making this very special show together. thank you times a million!!”

It’s especially fitting that she said “times a million” in her caption, as well, because recently, she surpassed a million followers on Instagram, something that has only been done by a small number of HGTV hosts.

Follower count

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Home conceived by Disney imagineer lists in California

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Exterior

Screen grab from Realtor

A home designed by one of Disney’s most iconic “imagineers” has graced the real estate market in Lake View Terrace, California for $2.7 million.

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Sign Screen grab from Realtor

The 2,892-square-foot estate, dubbed Villa di Fontani, was designed by Fred Joerger, the man behind such famous Disneyland attractions such as Sleeping Beauty’s castle and the Matterhorn, Realtor.com reported.

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Exterior Screen grab from Realtor

And he’s not the only Disney mastermind who had a hand in bringing this beautiful home to life.

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Exterior Screen grab from Realtor

“Villa Di Fontani Estate was conceived with the same magic that brought the first Disneyland Park to life,” the listing on Realtor.com says. “Designed and built by one of the three original Disney imagineers Fred Joerger, this masterpiece also holds works of art by other Disney artists like Walt Peregoy, Tyrus Wong and Travis Johnson. This property,

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